How to craft viral Pinterest pins (images and videos)

Crafting viral Pinterest pins, whether they are images or videos, involves several key strategies to make them engaging and shareable. If you want users on the platform to like your pin, repin or share them to other boards and attract followers and leads, this blog post will give you some tips to help you create pins that have the potential to go viral on Pinterest.

How to design Pinterest pins that get more views and engagement

Use eye-catching visuals

Your pin should stand out in the Pinterest feed. Use high-quality images or videos that are visually appealing and grab the user’s attention. Bright colors, clear images, and interesting compositions can help make your pin stand out.

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Vertical format images and videos

Pinterest recommends using a vertical aspect ratio (2:3 or 1:2.1) for pins, as they tend to perform better in the feed and are more likely to be repinned. Vertical pins take up more space on the screen, making them more noticeable.

Compelling title

Include a clear and descriptive title that tells users what the pin is about. Use keywords relevant to your content to make it searchable and easy to find.

Show your Branding strategy

Incorporate your brand’s logo or name into the pin to increase brand recognition. Make sure it’s subtle and doesn’t detract from the overall aesthetic appeal of the pin.

Give a clear message

Your pin should communicate a clear message or offer value to the viewer. Whether it’s a tutorial, a recipe, a product showcase, or inspirational content, make sure the purpose of the pin is evident at first glance.

Optimize your keywords

Use relevant keywords in your pin description and title to improve its visibility in Pinterest search results. Research popular keywords related to your niche and incorporate them naturally into your pin’s metadata.

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Implement a Call to action (CTA)

Encourage users to engage with your pin by including a clear call to action. This could be asking users to save the pin, click through to your website, or comment on the pin.

Do A/B testing

Experiment with different pin designs, titles, and descriptions to see what resonates best with your audience. Pinterest offers analytics tools that allow you to track the performance of your pins and optimize your strategy accordingly.

Post with consistency

Regularly create and share new pins to keep your content fresh and engage your audience. Consistency can help you build a following on Pinterest and increase the likelihood of your pins going viral.

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Pin to relevant boards

Ensure that you pin your content to boards that are relevant to your niche or topic. This will increase the visibility of your pins to users who are interested in similar content.

By implementing these strategies and staying attuned to your audience’s preferences, you can increase the chances of your Pinterest pins going viral. Remember to monitor your analytics and adjust your approach based on what resonates best with your audience over time.

Digital Marketing online jobs and salary

Curious about what you need to know and do when they hire you for a Digital Marketing position? Or more importantly, how much money can you earn with a Digital Marketer job? This post intends to shed some light on your doubts about it, so scroll down to find out more and watch the video at the end for helpful tips and advice!

What are the responsibilities of a Digital Marketer?

A Digital Marketer is responsible for planning, executing, and managing online marketing strategies to promote products or services. The role involves leveraging various digital channels and platforms to reach and engage with the target audience.

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A Digital Marketing job, whether remote or in-office, encompasses a wide range of activities, including:

Search Engine Optimization (SEO): Optimizing websites to improve their visibility on search engines and attract organic traffic.

Content Marketing: Creating and distributing valuable, relevant content to attract and retain a target audience.

Social Media Marketing: Using social media platforms to build brand awareness, engage with followers, and drive traffic to the website.

Email Marketing: Creating and managing email campaigns to nurture leads, communicate with customers, and promote products or services.

Paid Advertising (PPC): Running paid campaigns on platforms like Google Ads, Facebook Ads, and others to increase visibility and drive targeted traffic.

Conversion Rate Optimization (CRO): Improving website elements to increase the percentage of visitors who convert into customers or take desired actions.

Analytics and Data Analysis: Monitoring and analyzing key performance indicators (KPIs) to assess the effectiveness of digital marketing campaigns and making data-driven decisions.

Digital Strategy: Developing comprehensive digital marketing strategies aligned with overall business goals.

Marketing Automation: Implementing and managing tools and platforms to automate repetitive marketing tasks and workflows.

How much money can I earn working in Digital Marketing?

Average salary for Digital Marketers

Digital marketing salaries can vary based on factors such as experience, location, industry, and the size of the company. Here is a general breakdown:

• Entry-Level: Digital Marketing Coordinators or Assistants may earn an annual salary ranging from $40,000 to $60,000.
• Mid-Level: Digital Marketing Managers or Specialists with a few years of experience might earn between $60,000 and $90,000 annually.
• Senior-Level: Directors of Digital Marketing or Heads of Digital Marketing, with significant experience and responsibility, could earn upwards of $90,000 to $150,000 or more, depending on the organization.

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It’s important to note that these figures are approximate and can vary based on factors mentioned earlier. Additionally, the field of digital marketing is dynamic, and staying updated on industry trends and acquiring new skills can positively impact earning potential.

How to use Personal Branding to grow on TikTok, Instagram, Facebook, X or Fiverr

Building a powerful personal brand in line with a unique digital identity and reinforced by a strong social presence is an essential step in the way towards success in social media and influencer marketing. But there is a lot more to Personal Branding than just making original videos and uploading them to your TikTok or Instagram account on a regular basis: it takes hard work and consistency to develop a clear message, implement successful brand campaigns and differentiate yourself from the many of influencers, businesses or entrepreneurs fighting to be in the spotlight just like you. Your personal brand must have a story that you feel proud of and confident to share. Continue reading below to find out how you can identify opportunities for growth, evolve as a creator, collaborate with sponsors to expand your reach and use social media content for promotion.

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How can branding help me be a successful influencer or entrepreneur?

With personal branding, you can create a genuine brand of your own that people will recognize and identify with. In other words, you can start a new trend that will drive audiences to your content only.

It will give you the skills required to build a strong network of connections and establish digital relationships that last.

You will learn self-promotion techniques as well as how to adapt and adjust your content marketing ones according to the evolution of your brand.

It will be an aid in the planning and implementation of effective digital marketing campaigns and social strategies on the Internet.

Who should learn Personal Branding?

We strongly recommend this online course to freelancers, entrepreneurs and influencers struggling to gain followers, subscribers and customers online, since once they succeed at building a strong personal brand based on their own identity and core values, their chances to get sponsored, score top collaborations with brands, monetize their content and increase leads and sales will be considerably higher.

How to create a solid online presence with your personal brand

Online Course: Create a Powerful Online Presence by Fiverr Learn

A strong personal brand identity is one that people can trust, believe in and makes them want to buy the products or services it offers. As the manager of your personal brand or somebody else’s, you will need to set goals, make a monetization plan and use a whole array of social media tools to your advantage. The tactics and strategies to accomplish your mission are included in the online course recommended above.

If you acquire the adequate set of skills to build a powerful online presence, you will be able to create derivative content, ensure maximum resonance with your audience, interlink your top creations to boost views, consistently generate new topics and trends that are relevant to your followers and rank high on search engines.

So, are you ready to embark on your Personal Branding journey?

How to craft viral Pinterest pins (images and videos)

How to beat social media algorithms and get your posts seen by more people

How to be seen more on social media these days and grow online

If a Google search has brought you to this blog post, you are probably looking for ways to beat the TikTok, Instagram, Facebook, Pinterest, Twitter or YouTube algorithm and get noticed on social media. It might seem quite an impossible achievement right now, but if you really want your posts to be seen by more people, improve your visibility online, increase your engagement and get more likes and interactions, don’t get discouraged, follow our tips and you’ll see how it gets easier to be found by your target audience and Internet users genuinely interested in your content.

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10 ways to get noticed and grow on Social Media

• Post at least once every day and be patient. Consistency is key and accounts with regular or periodical publications tend to rank higher in the long term than those with lots of posts one day, and then absolute inactivity for a week.
• Craft your content to make it top-quality. Visually attractive images that also provide helpful information (whether it is added in the caption or in the picture itself) will minimize your efforts to gain followers and engagement.
• Use highly relevant hashtags only and keep the list short. An overcrowded hashtag section will definitely not aid in beating the algorithm, plus your post will be considered as spammy.
• Participate in the latest challenges and trends. You certainly want to be where everyone’s attention is, so don’t hesitate to take part in every new TikTok challenge and talk about the hottest innovations in your niche.
• Leave comments of value in related accounts. But say something if you really can contribute new ideas or knowledge, because that’s why people will want to find out more about you and what you have to offer. If you spam other people’s comments with “great”, “good” and “wow!” without even reading their publications, your only image will be damaged instead.
• Interact with authority pages in you niche meaningfully. It’s your opportunity to be seen by hundreds of Internet users interested in what you post about, so make sure your comments are meaningful too.

Are paid ads on Social Media worth it?

• Collaborate with brands and creators in the same niche. Collaborations allow for maximum exposure, since every time you appear on someone else’s feed, all of their followers become potential prospects for you.
• Invite friends to follow you and ask them to kindly share your content. No one better than the people who love and appreciate you to function as your promotion team.
• Add a link in your bio redirecting to your other profiles. Popular free services like “linkinbio” or “linktree” will let you share all your social media profiles with one single url that you will add in your bio section.
• Include your social media handles in freebies such as e-books and newsletters.